The Fusion of Artistry, Strategy, and Expertise
I’m Troy W. Finamore, and I design logos that don’t just look good—they act as the strategic centerpiece of a thriving brand. With a career that began in 1986 and 23 years as the Creative Director of Finamore Design, my work is the convergence of foundational art principles and modern digital strategy.
I specialize in taking your business’s core value proposition and distilling it into a single, memorable, and enduring visual mark that is built to perform across every platform.
Authority & Academic Rigor
My design practice is directly informed by my role as a design educator and leader at Drexel University:
- Program Director, User Experience & Interaction Design: My daily focus is on curriculum development, academic mentoring, and coordination with industry leaders. This ensures that my work is not based on fleeting trends, but on the enduring principles of Research, Strategy, Visual Design, Interaction Design, Accessibility and Usability—the bedrock of effective digital communication.
- Teaching Professor (UX/UI): I instruct at the undergraduate and graduate level, which means my approach is rooted in a deep, expert-level understanding of how audiences process visual information and engage with a brand.
This unique blend of industry leadership and academic authority means your logo is developed with unmatched strategic rigor.
Proven Experience & Industry Breadth
From global finance to iconic sportswear, my background is defined by unparalleled diversity and scale. I have worked for design, advertising, PR, and interactive agencies, as well as in-house for a vast range of sectors.
I translate this breadth of experience into logos that are versatile and globally scalable.
This experience guarantees that your visual identity is built on a foundation of proven success across the most competitive markets.
The Integrated Design Foundation
My education reflects my commitment to both the creative and the technical needs of a modern brand:
- BA in Art (California State University, Fullerton): Provides the core creative instinct and mastery of visual form.
- MS in Information Systems (Drexel University) & Post-baccalaureate Certificate in Web Development (New York University): Ensures the final design is technically flawless, strategically informed, and ready for the demands of the digital landscape.
Ready to partner with an expert to develop a logo that is not just beautiful, but strategic, authoritative, and built to last?